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Media Kit

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Introduction

The Designer Society of America, Interior Design Resources have proven to be a valuable resource for association members and other industry professionals who use the Internet to locate products and services for the entire interior design industry.

Who is searching the DSA Resource Interior Design Resources?

Members of the DSA, ASID, IDS, IIDA, AIDA, IDPC, have access to the DSA Interior Design Resources on a daily basis. But the directory isn't limited to association members. Other interior design professionals are using the directory as well. These industry professionals spend $77 billion a year on products and services your company offers.

And when these professionals are ready to buy, they turn to the DSA Interior Design Resources to cut through the clutter of traditional search engine results.

Why complete a listing in the DSA Interior Design Resources?

The Interior Design Resources have been created specifically for serious buyers of your product or service. Purchasing a listing in the directory ensures that your company's brand and message are delivered directly to those that matter most to your business. DSA is recognized as a leader in the industry. And interior design professionals turn to the association as an informational source in the industry.

Your completed listing in the DSA Interior Design Resources will feature your company logo and description, contact information and company website and e-mail link. The listing will be grouped into categories of your choice to enable efficient searching.

How do industry professionals find the DSA Interior Design Resources?

A link to the Interior Design Resources is prominently displayed on the DSA website (http://www.dsasociety.org).

DSA Web Site Traffic

Unique visitors - 40,000 per month DSA newsletter reaches 30,0000 plus Interior Designers bimonthly

DSA Information

DSA certification program is launching to over 1,000 colleges nationally on December 28, 2011

Pricing and Placement Opportunities

Specifications

Logo guidelines: Your company's logo will appear as part of the completed directory listing. Logos will be published at 338 pixels x 168 pixels. For best quality, logos should be submitted as JPEGs in RGB format. File size should not exceed 15k.

Video guidelines: Your video(s) will launch from a video icon placed on your Enhanced Directory Listing. Videos should be less than 10 minutes and can be submitted in the following formats: .avi (Audio Video Interleave), .mov (Apple QuickTime Movie). mp4 (MPEG-4 Video File) .mpg (MPEG Video File), .qt (Apple QuickTime Movie), .rm (Real Media File), .swf (Macromedia Flash Movie), .wmv (Windows Media Video File). Video dimensions should be 400 pixels by 300 pixels.

Product Showcase guidelines: Product Showcase images will be published at 350 pixels x 200 pixels. For best quality, images should be submitted as JPEGs in RGB format. File size should not exceed 15k.

Banner ads: Whether you use our no-cost creative services department or create your own banner ad, a consultation phone call will be conducted. The preferred format for all banner ad submissions is JPEG or GIF with a file size not exceeding 25k.

Banner ads must be 728 pixels x 90 pixels.

Skyscraper ad specifications are 120 x 600 pixels and must not exceed 75k in file size.

Block ad specifications are 250 x 250 pixels and must not exceed 75k in file size.

For more information about graphic specifications, please contact your sales representative.

About DSA

DSA is a community of people, designers, industry representatives, educators and students, committed to interior design. Through education, knowledge sharing, advocacy, community building and outreach, the Society strives to advance the interior design profession and, in the process, to demonstrate and celebrate the power of design to positively change people's lives. DSA reaches over 30,000 people, designers, industry representatives, educators and students, committed to interior design.DSA members engage in a variety of professional programs and activities through a network of chapters throughout the United States, Bahamas and Canada.

Rates

The following rates reflect an annual pricing structure. Your company's listing appears in the DSA Resource Interior Design Resources year-round.

$1000 1st Place Premium Directory Placement This additional fee allows your completed listing to appear as the top position within a single heading of your choosing.
$850 2nd Place Premium Directory Placement This additional fee allows your completed listing to appear as the second (or higher) position within a single heading of your choosing.
$650 3rd Place Premium Directory Placement This additional fee allows your completed listing to appear as the third position (or higher) within a single heading of your choosing.
$295 Basic Directory Listing A completed web-enabled listing includes your company name, a corporate description, link to your website, and placement in one of our predefined headings.
$395 Upgraded Directory Listing A completed web-enabled listing includes your full-color company logo, a corporate description, links to your website and e-mail address, and placement in up to 10 predefined headings. Get the visibility in the marketplace that you need!
$250 Video-enhanced Directory Listing Add video to your Enhanced Listing – bring your products and services to life with video or post commercials! Want to add more than one video – just $250 for additional videos posted to your listing.
$6500 Home Page National Banner Program The Banner Program includes Banner and Block Advertisements. Banners are located at the top and bottom of the DSA “HOME” page. Block are located on the right side of the page. These large ad formats provide prime real estate to sell your products and services to industry decision-makers. A very limited number of Banners are available on the home page.
$3500 Banner Program The Banner Program includes Banner, Skyscraper, and Block Advertisements. Banners are located at the top and bottom of each page of the resource product guide. Skyscrapers and Blocks are located on the left and right sides of the page. These large ad formats provide prime real estate to sell your products and services to industry decision-makers. A limited number of Banners are available.
$3000 Newsletter Banner and Skyscraper Ad The Banner Program includes Banner and Skyscraper Advertisements. Banners are located at the top and bottom of each page of the newsletter. Skyscrapers are located on the left and right sides of the This fee allows your company to have your skyscraper banner listing appear on the newsletter page sent directly to over 30,000 designers every 2 months (6 times a year) and is also archived on a newsletter tab.